GENERAL INFORMATION
Client: Lapp Group España
Project type: Industrial cabling system dossier development
Subsequent actions: Advertising campaign
Year: 2014
Project period: 1 month
Print run: 300 copies
System of printing: Digital
Paper type: offset 200 gr
Format: Open Din A3 Leaflet
PROJECT SUMMARY
We introduced the creative idea of the campaign and we developed the advertising. After that, we created the business support materials: in this case, an A3 folded leaflet presenting the new campaign for the sales strength.
This design has the same graphical style than the advertising used in magazines and banners. It’s a clear reflect of the campaign, it explains the strong points of the company and shows different ranges and products addressed to the target public of the advertising action.